A publisher of photography books finds that it is cost-effective to print 10,000 or more at a time. But a bookstore orders only a few copies of each book, since its customers want to select from a wide variety. This example shows Multiple Choice A) neither discrepancy of assortment nor discrepancy of quantity. B) why both discrepancies of quantity and discrepancies of assortment occur. C) multichannel distribution. why discrepancies of assortment occur. D) why discrepancies of quantity occur.
Business
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